Catch By Onateri

Overview

Onateri, a forward-thinking London-based womenswear label founded in 2023, commissioned branded content to articulate their vision of community, collaboration, and boundary-pushing creativity. I was responsible for editing and colour grading, shaping raw footage into a compelling narrative that reflects Onateri’s evolving ethos

Challenges & Approach

Capturing the essence of a multidisciplinary team and a fashion label transcending traditional boundaries required an editorial style that was both authentic and aspirational. I balanced natural tones with cinematic polish to highlight the brand’s commitment to creativity, community, and modern womanhood.

The result

The finished content successfully communicated Onateri’s mission, enhancing brand presence and resonating deeply with contemporary audiences. This project stands as a testament to my ability to craft visual stories that align perfectly with brand values and artistic vision.